International Business Strategy Essay Example | Topics and Well Written Essays - 3500 words

International Business Strategy - Essay Example Particularly when companies like the Wal-Mart are involved in this industry, a detailed study provides an idea on the journey of the company where the customer satisfaction meant to play a primary role in the success of any company. The study has tried to consider the initial stages when the concept of discount retailing was not attractive among the customers, thus determining the initial status and strategies of the Wal-Mart Company. Thus an understanding of the company’s position and threats in the industry in the 1950s has been conducted through the study. Also, the learning determines the manner in which the company has been able to gain competitive advantage over its competitors. This involves the business strategies that the company focused on including the level of customer satisfaction. The success of the company also depends on the ability of the company to manage its sustainability and thus the company’s stand in this context is also significant for the partic ular study. Lastly, the company’s entry into the German and the UK market would also reflect on the company’s reasons for success at one location while failure in another. Thus the study has been focused to have a complete overview on the Wal-Mart Company and its strategies from the early times till the present times reflecting on the ability of the company to gain and sustain its success. Case Analysis- Wal-Mart 2. Attractiveness of the discount retailing industry in the USA when Wal-Mart first began operations in the 1950s: 2.1. Introduction: The existence of the discount retailing stores can be traced back to the 1940s and the starting of the 1950s. The purpose of these stores was to serve the families of those children who were born after...Wal-Mart is a leading retail store known to perform in the discount retailing industry providing with a wide range of consumer products (Discount Stores, 2011). 2.2. Discount Retailing Industry in the USA in the 1950s: To understand the attractiveness of the discount retailing industry in the 1950s and early 1960s, the use of Porter’s Five Forces (Jia, 2007, p.1) would be useful. Considering the rivalry factor, studies from the case study as well as other sources reveal that the introduction of the discount retail stores in the 1950s led to severe opposition from other retail companies and stores that were small in size. Issues relating to the closing of small shops, or lesser employment opportunities were considered to be the consequences of the discount retail stores being introduced (Jia, 2007, p.1). Although Wal-Mart started its operations during this period of time, but there were other market players creating competitions for the company, like Target and K-Mart (Guillame, 2011). 2.3. Threats from new entrants: According to this force, a company might have threats from other companies that may wish to enter the market on seeing a company having high returns in a particular location. Thus the level of competition tends to increase (Ahlstrom & Bruton, 2009, p.133).

Chicago Bulls Case Study Example | Topics and Well Written Essays - 250 words

Chicago Bulls - Case Study Example The law on privacy of medical information requires extreme confidentiality of individual medical information. Individual sensitive medical information should remain with the involved party and confidential. The employment act requires employers to bargain in good faith over any terms that address a mandatory subject such as working conditions. An employer requiring an employee to undergo a DNA test is likely to use the test results as a basis for employment discrimination. As much as the employer is concerned about the wellness of the employee, it is not ethical for him or her to insist on a DNA test for an unwilling employee since it is infringement of his or her privacy. Unless such a requirement was included in the collective bargaining and agreed upon by all parties, it is not ethical. An employer may request an employee to undergo a DNA test if the employee is operating dangerous machinery or piloting a plane due to his concern to identify any genetic illness that may pose the employee and other people in danger. Such request should be made in reasonable grounds since its invasion of individual privacy. The employee’s actions may be unethical to the extent that he does not respect the employee’s privacy and employment law that is against discrimination on genetic basis. Unless there is collective bargaining among all involved parties and consent is given, it is unfair to the employee, but also a good ground to show employer’s concern on employee’s safety in the work place but not the most